Promote your business and products To make discover the products of your shop, several possibilities are available to you: Share a product on your page : in the Shop section, simply click on “Share” under each product to have it posted on your Facebook page. Promote a product from your store : As with publications, you can “boost” one of your products in particular by clicking on “Promote” from the Store section. Then, choose the audience to which the ad will appear, your budget and the duration of the campaign. boost-product Tag products on Facebook and Instagram.
When you post a status, photo, video or album on your page, you can also tag products from your store (30 maximum). Product identification will also be possible fax list when you share a photo on Facebook and Instagram. tag-products Add services to your Page This new tool, the Shop section, does not allow service companies to present their services. To overcome this, Facebook has already launched a new function allowing these professionals to add a “Services” section to their Page. They can now promote their offers for free, to further promote their business and acquire new customers.
A well-informed user is a user more inclined to contact or visit a company with a view to making a purchase. As we spend more and more time on our laptops and tablets, we also expect to do more and more activities through these devices. Finding information, discovering brands, contacting people and companies, buying online, etc. To meet these expectations, Facebook now guarantees companies a presence on mobile, while allowing them to communicate and sell more easily. New features in terms of advertising (dynamic ads, carousel and canvas), call to action (“Buy” button) and sections dedicated to shopping meet the requirements of mobile users.